Now in early access · Join 340+ creators

Your story is the idea.
We build the blueprint.

Voice journal your day in 60 seconds. draft'd turns your real experiences into 5 content idea frameworks — key post points, hooks, angles, and how to link it to your niche — so you can create content that sounds like you, not an AI.

See how it works

340+ creators already on the waitlist

The creator's dilemma

You lived something worth sharing today.

You just didn't post it. Sound familiar?

😶‍🌫️

Blank page paralysis

You open the app. You type a word. You delete it. An hour later you've posted nothing and questioned your entire career choice.

"I have a great life — I just can't figure out what to post about it."
⏱️

Hours lost, output generic

You feed a generic AI tool a prompt. It gives you something technically correct and completely forgettable. It doesn't know your story.

"AI tools write content. They just don't write MY content."
🔄

Consistency kills you

The algorithm rewards daily posting. You had something great to say on Tuesday. By Thursday you've forgotten it and burned out.

"I know what I want to say. The posting demand is just relentless."
Simple. Fast. Personal.

From your day to your feed — in minutes

01

Speak your day

Open draft'd and tap record. Talk for 30–90 seconds about something that happened. Our AI engine transcribes every word instantly.

🎙️ Voice Recording
02

Get 5 content ideas

Our AI reads your entry alongside your Creator Profile — your niche, tone, past stories, and audience — and generates 5 ideas that actually sound like you.

✨ AI Powered
03

Your blueprint is ready

Each idea comes with a full post framework: key points to cover, a suggested hook, the angle to take, and exactly how to tie it back to your niche or business. You write the post — in your own authentic voice.

✍️ You Write It Your Way
What's inside

Everything a creator needs.
Nothing they don't.

🎙️

Voice Journaling

Tap to record. We capture everything you say, transcribe it with AI, and store it in your personal journal — no typing required.

✨

AI Content Ideas

After each entry, get 5 personalised content ideas generated by AI. Every idea is tailored to your niche, voice, and past content — not a generic suggestion.

🗺️

Post Blueprint Framework

Every idea comes with a structured post framework: key points to include, a hook suggestion, the best angle to take, and a direct link to your niche or business. Your creative canvas — not a finished painting.

TikTok Reels LinkedIn YouTube
🎯

Creator Profile

Build a persistent profile that remembers your niche, audience, tone, and story themes. Every idea draft'd generates gets smarter over time.

📱

Works Like a Native App

draft'd is a Progressive Web App. Add it to your home screen and get a full native-app experience — no App Store download required.

📧

Email Delivery

Get your daily content idea frameworks delivered straight to your inbox — ready to review, pick your favourite, and write your post from wherever you are.

The opportunity

200 million creators.
Zero tools that turn their life into content.

200M+
Active content creators worldwide
$234B
Creator economy market size by 2027
91.9%
Of creators already using AI tools
3–5 hrs
Saved per week with draft'd
🎵 TikTok
📸 Instagram
▶️ YouTube
💼 LinkedIn
🐦 Twitter / X
🎙️ Podcast
✍️ Blog
★★★★★
"I've been talking about starting my content journey for two years. draft'd made me do it in two days. It gives me the ideas and the framework — I just fill in my story. The posts feel like me because they ARE me."
Jordan K.
Business coach & TikTok creator
★★★★★
"What I love is that draft'd doesn't write it FOR me — it gives me the building blocks and I put it together. The result sounds like me because I actually wrote it. But I never would have found the angle without draft'd."
Sarah R.
Fitness creator & Instagram influencer
★★★★★
"I journal every morning anyway. Now those journal entries give me a full week of content blueprints. I know exactly what to say, what points to hit, and how to connect it to my business. Posted more in 30 days than the whole of last year."
Tyler M.
Career coach & LinkedIn creator
Available everywhere

Add to your home screen.
Works on every device.

draft'd is a Progressive Web App — no App Store, no Play Store, no installs. Just open it in your browser, tap "Add to Home Screen", and it lives on your device like a native app.

iPhone & iPad
iOS 16.4+ · Safari
Android
Android 8+ · Chrome
Desktop
Chrome · Edge · Safari
Tablets
iPad · Android tablets

No download required. No App Store approval. Just tap and go.

Lumi can't wait to meet you

Stop losing your best content ideas.

Join the waitlist and get free early access. First 100 creators get the Creator plan free for 3 months — plus a personal note from Lumi. ✨

73 of 100 spots claimed. No spam. Unsubscribe anytime.

Got questions?

Frequently asked questions

You record a short voice note about your day using draft'd. Our AI transcribes it, then analyses your entry alongside your Creator Profile to generate 5 personalised content ideas. Pick one, and draft'd writes a platform-ready script you can copy and post immediately.

draft'd generates scripts and ideas for TikTok, Instagram Reels, LinkedIn, YouTube (Shorts and long-form), Twitter/X, Podcasts, and Blog posts — 6+ platforms in total.

No. draft'd is a Progressive Web App (PWA). You simply open it in your mobile browser and add it to your home screen. It works exactly like a native app — offline support, push notifications — without an App Store download.

Generic AI tools don't know you. draft'd builds a persistent Creator Profile from your voice journals — your niche, tone, stories, and audience — so every idea it generates is uniquely yours. It's not a blank chat box; it's a content partner that grows with you.

Yes. draft'd has a free tier that includes 5 journal entries per month, 10 AI content ideas, and 2 scripts. Paid plans unlock unlimited journaling, unlimited ideas, full script generation, and priority support.

draft'd is currently in early access. Join the waitlist to secure your spot. The first 100 creators on the waitlist get the Creator plan free for 3 months at launch.